JIM BEAM® HOSTS U.S. WOMEN'S NATIONAL TEAM AT ITS HOMEPLACE IN COLLABORATION WITH THE U.S. SOCCER FEDERATION

Jim Beam Celebrates Soccer and Community with the U.S. Women's National Team Match

Jim Beam®, the Official Spirit Partner of the U.S. Soccer Federation, celebrated the U.S. Women's National Team’s (USWNT) game against Argentina this week. The sold-out match, marking the USWNT's return to Louisville, Kentucky, for the first time in 20 years, created a memorable moment for fans in the birthplace of the world’s #1 bourbon.

"We were thrilled to host the USWNT as they displayed their incredible talent here in Louisville," said Rashidi Hodari, managing director of James B. Beam Distilling Co. "The U.S. Soccer Federation's commitment to craft and community perfectly aligns with our rich heritage of making exceptional bourbon and uniting people through sports."

The game kicked off with Fred and Freddie Noe, the seventh and eighth-generation master distillers of Jim Beam, performing the coin toss. The U.S. Women’s National Team triumphed 3-0, with Naomi Girma scoring her first two international goals and Argentina conceding an own goal. Soccer legends Ali Krieger and Clint Dempsey joined fans before the game, sharing their experiences and further elevating the celebration of the sport and its community.

With over 229 years of history, Jim Beam is proud to partner with the U.S. Soccer Federation, an organization with a legacy of excellence. Together, they aim to inspire future generations of soccer players and fans, connecting people through their shared love of bourbon and soccer.

Fans at home joined the celebration with curated cocktails like the Kentucky Striker, Beam Buck, Red White & Beam, and Triple Espresso.

To stay connected with the U.S. Soccer partnership, exclusive events, and bourbon drops, fans can join Team Beam at ussoccer.com or follow @jimbeamofficial and @ussoccer on Instagram.

About Jim Beam®:
Jim Beam is the world’s best-selling bourbon, crafted by eight generations of family distillers since 1795. The portfolio includes Jim Beam Bourbon, Jim Beam Black®, Jim Beam Double Oak, Jim Beam Devil’s Cut, Jim Beam Flavors, and Jim Beam Rye. For more information, visit www.jimbeam.com or follow @jimbeamofficial on Instagram and @jimbeam on Twitter.

About Suntory Global Spirits:
Suntory Global Spirits, a world leader in premium spirits, produces a range of renowned brands including Jim Beam® and Maker’s Mark®, Japanese whiskies like Yamazaki® and Hibiki®, and Scotch brands such as Laphroaig® and Bowmore®. Headquartered in New York, Suntory Global Spirits is part of Suntory Holdings Limited of Japan. Visit www.suntoryglobalspirits.com and www.drinksmart.com for more.